1. Understanding The Forecasted Revenue
The Forecasted Revenue section in your dashboard shows a projection of how much you might earn from user interactions like purchases, subscriptions, and watched ads. This is not the actual amount you can withdraw, but an approximation that updates as users interact with the app.
2. How It Updates
The forecasted revenue is updated based on user engagement with the app over time, rather than just after a download. This method ensures that the projection reflects actual interactions, such as ad views or in-app purchases, providing a more realistic view of your potential earnings.
Why did the forecasted earnings change or go down?
It's because the real approved money is taken out of the forecasted amount and moved to the 'revenue' section.
The forecasted earnings decrease because the approved amount is taken out of the forecast and moved to the 'revenue' section. Once the earnings are confirmed, they are no longer part of the forecasted revenue and are displayed as revenue.
As the installs have completed their quality score period, the forecasted figures will be updated. (the approved amount will be deducted from forecasted revenue and reflected as "revenue")
3. The Review Process
Each earning recorded in the Forecasted Revenue undergoes an individual review process of 10-15 days. During this period, the quality of user interactions is evaluated. Once this review is complete, the verified earnings are moved to the Revenue section.
Next to both the Forecasted Revenue and Revenue values, you'll notice a percentage indicator. This percentage shows the proportion of downloads that have successfully passed the review process. It's a helpful metric to track how much of your earnings have been confirmed.
4. Passing To The Revenue Section
After the review, the actual earnings pass to the Revenue section, this is your verified Revenue. It will be available on the Payouts page within 1-2 business days. Once your withdrawable balance exceeds $50, you can request a payout.
5. Campaign Payout Models
Please note that each campaign has its own payout model. Some campaigns are ad revenue-based, meaning earnings depend on how many ads users watch, while others may be in-app purchases or subscription-based. These details are specified in the campaign's brief, so it's important to review the brief carefully to understand how your earnings will be calculated.